(1863) Copper Civil War Store Card F-630L-7a, Broas Pie Baker NY

Coin Details

Auction Record

$85 MS64BN 09-02-2021 Stack's Bowers

Description

Civil War-era store card from Broas Pie Baker of New York. The Broas family, led by James Ira Broas and his sons, operated a pie bakery at 131 41st Street in New York City. Their tokens carry patriotic reverses including "ONE COUNTRY" and "UNITED WE STAND." A large quantity was produced — far exceeding pie advertising needs — suggesting they circulated as general small change. Struck in copper, this die combination (Fuld 630L-7a) is common. Token production was a specialized trade — die sinkers maintained catalogs of stock dies that merchants could pair with custom obverses. Federal coinage vanished from circulation after 1861 as citizens hoarded silver and copper for their metal value, leaving merchants to fill the void with tokens. The cent-sized format was chosen deliberately to match the federal Indian Head cent, the coin most conspicuously absent from daily commerce.

Rarity Notes

Copper strikings are generally the most common metal variant for Civil War store cards, as copper was the standard planchet material mimicking the federal cent. With 42 cataloged varieties, Broas Pie Baker was a substantial producer of Civil War tokens.

Cross References

Fuld 630L-7a